Making your promotional USB standout

Thanks to the advancement of technology and the many gadgets that have come out, promotional USB’s are now more popular. Most of the companies that seek advertising today are turning to this promotional item to give to their clients. With the number of companies going for the same marketing scheme how can you make sure your promotional item doesn’t get lost ?

Simple really. By making sure that your promotional item stands out against the rest. You do not want clients to just stash what you’ve given to them. You want them to use it and remember your company when they do.

One of the best ways that you can create a flash drive that will stand out is by picking a good design. If you are able to create a design that reflects your company then, go ahead and do it. If you are limited to the designs that are given by your supplier there’s no need to worry. Just make sure that you pick a design that is eye catching. When doing this you will want to consider what will be printed on the flash drive. Choose a design that is not only eye catching but one that will look good with your logo printed on it. It can also be good to find a USB with other purposes. If it has a pen or a light that can go with it then clients are bound to use it even more.

Another thing to keep in mind when making your promotional USB stand out is the printing. Since the company name or logo is something that clients need to see, have it printed on the side where the flash is up. This way whenever they use the flash drive your logo or company name will be clearly visible. Pick good colours that will stand out. If you have chosen a dark base for the shell of your USB then pick a bright, bold colour for the printing. Also, make it a point to ask for printing that is durable. You don’t want what you have printed on to be erased easily since this is your marketing point. Ask your supplier about options for high quality printing.

Finally, don’t be too stingy. If you pick a promotional USB that does not have a lot of memory or one that is too generic it might not get used. If you really want clients to keep what you give them then be prepared to invest a bit more. Go for a USB flash drive with a larger capacity and it will surely get used more by your clients.

These things are quite simple but if you apply them they can go a long way. You might be surprised to find that clients will prefer your promotional USB over others.

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